Franchise Program
Peluang franchise untuk investor yang mencari brand kopi hangat dan modern — dengan origin story yang kuat, dukungan operasional, dan positioning premium yang terjangkau. A franchise opportunity for investors seeking a warm, modern coffee brand — with a strong origin story, operating support, and accessible premium positioning.
The Opportunity
Jaad berada di ruang antara kebiasaan ngopi harian dan pengalaman specialty premium.Jaad sits in the space between everyday coffee habits and premium specialty experience.
Kopi adalah kebiasaan berulang dengan frekuensi tinggi di lokasi urban ramai.Coffee is a repeat habit with strong frequency in high-traffic urban locations.
Pengalaman berkelas tanpa membuat harga di luar jangkauan.Quality-led experience without making the offer feel out of reach.
Kiosk, standard cafe, dan flagship — mendukung berbagai tipe lokasi.Kiosk, standard cafe, and flagship options support multiple site types.
Origin story yang membedakan dari konsep cafe generik.An origin story that differentiates beyond generic cafe concepts.
Tim di Belakang MitraThe Team Behind Every Partner
Setiap mitra didampingi struktur tim yang sudah menjalankan empat outlet di dua negara.Every partner is backed by the team structure already running four outlets in two countries.
SOP, manual operasional, dan audit berkala.SOPs, operations manual, and regular audits.
Kampanye digital nasional dan aktivasi lokal outlet Anda.National digital campaigns and local activation for your outlet.
Struktur komersial transparan dan disiplin pelaporan.Transparent commercial structure and reporting discipline.
Menu makanan terstandar, siap dijalankan dapur outlet Anda.Standardised food menu, ready for your outlet's kitchen.
Resep kopi dan pelatihan langsung dari barista bersertifikat.Coffee recipes and training straight from certified baristas.
Franchise Advantage
Positioning specialty coffee dengan origin story Indonesia — plus akses langsung ke rantai pasok PT Jaad Food Indonesia dan biji Jaad Coffee (Top 20 Shopee).Specialty coffee positioning with a distinct Indonesian origin story — plus direct access to PT Jaad Food Indonesia's supply chain and Jaad Coffee beans (Top 20 on Shopee).
Pilihan untuk mall, transport hub, area perumahan, sampai lokasi prime.Options for malls, transport hubs, neighborhoods, and prime locations.
Pendampingan operasional, pelatihan, marketing, audit, dan procurement.Guidance across operations, training, marketing, audits, and procurement.
Franchise Models
| Model | UkuranSize | Cocok UntukBest For | Positioning |
|---|---|---|---|
| Kiosk | 10–20 m² | Mall & transport hubMalls or transport hubs | Jejak kecil, mobilitas tinggiSmall footprint, high mobility |
| Standard Cafe | 50–100 m² | Area perumahan & retailNeighborhood & retail areas | Pengalaman cafe full-serviceFull-service cafe experience |
| Flagship Store | 100+ m² | Lokasi primePrime locations | Model destinasi premiumPremium destination model |
Proyeksi & Struktur KomersialProjections & Commercial Structure
Struktur biaya transparan dengan proyeksi berbasis kinerja empat outlet yang sudah beroperasi.A transparent fee structure with projections grounded in four operating outlets.
*Proyeksi bergantung pada model, lokasi, dan operasional. Fee dan level investasi bervariasi menurut model, lokasi, dan kebutuhan pembangunan.*Projections depend on model, location, and operations. Fees and investment levels vary by model, site, and build requirements.
Operational Support
Training & Standards
Penyiapan minuman dan penanganan produk sesuai standar Jaad.Drink preparation and product handling to Jaad standards.
Disiplin stok dan manajemen waste.Stock discipline and waste management.
Budaya layanan dan pengalaman pelanggan.Service culture and customer experience.
Marketing Support
Dukungan strategis untuk visibilitas online.Strategic support for online visibility and discovery.
Promosi area sekitar untuk membangun foot traffic.Store-area promotions to build foot traffic.
Kolaborasi yang memperluas awareness.Collaborations that expand awareness.
Peluncuran berkala yang menyegarkan permintaan.Launches that refresh demand and drive trial.
Store Experience
Layout minimalis, material natural, dan sentuhan hijau khas Jaad — template desain menjaga konsistensi brand di semua ukuran outlet. Minimalist layouts, natural materials, and Jaad's signature green touches — design templates preserve brand consistency across outlet sizes.

Next Step
Kami mencari mitra dengan passion terhadap kopi, disiplin operasional, kesiapan modal, akses lokasi ramai, dan komitmen pada kualitas. We look for partners with coffee passion, operational discipline, capital readiness, high-traffic location access, and commitment to quality.